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The culture of a modern, forward-thinking business

There are four key characteristics that underpin the culture of a modern, forward-thinking business, which helps to set them apart from the rest of the crowd. They should show a commitment to high quality training, focus on collaboration amongst stakeholders, demonstrate enthusiasm for new technology, and pursue innovative ways of working. We discuss these in more detail below.

A commitment to high quality training

The culture of a modern, forward-thinking business

Everyone in any given workplace is keen on developing their skill-set, enhancing their expertise and widening their knowledge base, which is why forward-thinking businesses commit a lot of resources - time and money in particular - to training and development programmes.

There are two outcomes to this. One, you ensure that your workforce is more than capable in doing their job while having the enthusiasm that goes with it, and two, you demonstrate that you are focused on developing staff and looking after their wellbeing.

Quality training by leading enterprises is ultimately about engaging your workforce effectively so that they in turn contribute to your business objectives. Most organisations that just about hit their targets every month struggle to find this balance, with disgruntled employees feeling uninspired and unimportant. Training that is of a high calibre and tailored to individual needs is about demonstrating otherwise.

Investing in effective collaboration

Collaboration has come a long way. Enterprises have always known that a group approach to most projects has been integral in delivering the best results but have, nevertheless, done little to evolve it.

Leading businesses, which have an international footing, embrace new approaches that engage all stakeholders effectively, irrespective of whether or not they are at their desk, at home or halfway around the world.

This is achieved with the purposeful acquisition of communication tools that allow everyone to be connected to one another, as well as joint projects. This means that despite workforces in leading organisations being more dispersed than ever, collaboration has never been better.

Boosting technology

Best-in-class enterprises acknowledge that in the 21st century, technology is a key driver of innovation, an asset that allows you to thrive, learn and progress. It is a key differentiator between those that remain in a pack and those that lead the charge.

Whether it is hiring and expanding existing IT teams, modernising equipment - hardware and software - and/or exploring how to take advantage of the latest developments - such as apps - business leaders are investing and investing big.

A key technology investment is geared towards the latest communication tools, which reinforces a commitment to traditional and successful ways of working - the emphasis on voice, for example - as well as new, more forward-thinking approaches, such as telepresence and desktop application sharing.

Pursuing new ways of working

The happier and more engaged a workforce is, the more likely they are to be productive in the work they do. Moreover, show your employees that they are integral to the business and they will, in turn, be more committed to what you do and what you stand for.

There are no rules for leading organisations, as anything is worth a go. Consider a growing but presently small cluster of companies that do not have a cap on how much annual leave their workers can take - it’s radical, it’s an experiment, but it’s one they believe is worth pursuing. However, it doesn’t need to be so avant-garde - small investments can be just as transformative.

For example, many leading organisations haven’t so much as done away with the desk, but reduced its centrality to the way people work. Headsets, as a case in point, allow for employees to work on the move, across multiple devices and in different locations. As a whole, you end up creating an environment where employees feel unhindered and empowered.

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